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Campaign
The Plastic Empire is a large-scale visual campaign created for Garnier, exploring sustainability and material responsibility through a cinematic, highly crafted visual language. The project is built around three sculptural bottles, each representing a distinct cultural-inspired visual identity: Roman, Aztec, and Persian. Rather than literal historical references, each bottle translates these influences into contemporary design systems expressed through material, color, and atmosphere.
Together, the three bottles form a cohesive series that reflects Garnier’s focus on rethinking plastic as a material shifting its perception from waste to object, from excess to designed form. Each composition treats the bottle as both product and symbolic vessel, emphasizing transformation, reuse, and material awareness.
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3D Process - Modelling & Look Dev
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The visuals combine photography, CGI, and advanced post-production into a seamless production workflow. Real and digital elements are fully integrated, creating a unified image space where material presence and constructed reality coexist without visible separation.
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Videos
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Final Images
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