Adidas.

Adidas.

A high-energy Adidas campaign combining photography, CGI, and post-production to create a dynamic football world featuring players, supporters, and branded talent.

A high-energy Adidas campaign combining photography, CGI, and post-production to create a dynamic football world featuring players, supporters, and branded talent.

/

Client

Client

Adidas

Adidas

/

Production Process

The project involved photographic production, digital compositing, CGI integration, retouching, and colour grading, carefully constructing the crowd, cityscape, and overall environment while maintaining consistency in lighting, perspective, and depth. Multiple photographic elements were seamlessly integrated to create the scale and atmosphere of a packed football celebration.

/

Result

(02)

Post-production played a key role in shaping the final image, from crowd extension and environmental work to detailed retouching, colour treatment, and compositing, creating a polished campaign visual with a strong sense of energy, realism, and scale.