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Hero Visuals
For the Al Jazeera Documentary campaign, we created hero images built around the idea of different worlds coming together through storytelling. Each visual mixes contrasting characters like an astronaut, traditionally dressed figures, and wildlife sharing the same moment. The models were photographed in studio, with strong research behind wardrobe, makeup, and props to make sure everything felt authentic and culturally accurate.
The astronaut and some elements were created in CGI, the lion was sourced from archive, while the camel and background were photographed. Everything was then brought together through lighting and composition.
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Making Off..
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This part shows the process behind the images,Models getting ready, henna on hands, and the full styling process. It also captures the mise en place of props and how everything was arranged before the shoot. There was deep cultural research behind all the details, from clothing to gestures, making sure everything was represented in the right way. It gives a more raw look at how the visuals came together, from preparation to execution.
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Integrated Production Approach
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